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About This Campaign

Watch the Video

About the Award

Order the Video

 

About This Campaign


Imagine Who You Could Save is a campaign designed to recruit people to the rewarding profession of substance use disorders treatment. The need for treatment continues to grow as more people at all levels of society are harmed by addiction. The Federal government has invested new resources to expand treatment in the United States, and significant achievements in science, professional development and standards of care have enabled the substance use disorders field to stand out as a specialty area of health care. Appropriately educated and trained addictions professionals are needed now more than ever.

Four groups, the Northeast Addiction Technology Transfer Center (ATTC), NAADAC, the Association of Addiction Professionals, the Central East ATTC, and the ATTC National Office, came together to highlight the positive impact that addictions treatment professionals can make on individuals and their communities. The ongoing campaign includes numerous components such as an award winning video, the addictioncareers.org Web site, and a variety of other marketing materials. 

This campaign was also funded in part by a grant from SAMHSA/CSAT and a variety of other sponsors.

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Watch the Video


The Imagine Who You Could Save video was designed to promote career opportunities in the addictions field while breaking down the stereotypes typically associated with the addiction/substance use disorder field. In the video, a diverse cast of addictions professionals contrast the toll addiction takes on the lives of substance users – regardless of age, race, or sex – and emphasizes the hope that addictions professionals give to individuals and families who are affected by this disease. The video powerfully portrays the richness of the field, the personal satisfaction inherent in helping others and the positive impact that addictions professionals have in their communities. Click here to watch the video.

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About the Award


In 2006, the Imagine Who You Could Save video was awarded a National Bronze Telly Award.  Telly Awards honor outstanding local, regional and cable television commercials and programs, as well as the finest video and film productions. It is one of the most sought after awards by industry leaders. The Film/Video category features winners from well-known production companies such as Universal Studios Network and Walt Disney Studios. Earning a Telly award is a significant creative achievement, as entries exceed 12,000 each year.

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Order Your Copy of the Video


Order copies of the Imagine Who You Could Save video on DVD for only $5.00 each. This video is an excellent recruitment tool for use by educators, trainers, career counselors and agency administrators. For more information, e-mail no@nattc.org or call 816.235.6888. Please allow two weeks for delivery.

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